Influx
view websiteRGray provided research-based digital marketing including Branding and WebDev, SEO, SMM, and influencer marketing. After investigating market competitors and target audience segments, we’ve launched a registration campaign.
140%
KPI for website post-release Domain Authority achieved
700
Collective hours spent on Market and Competitor research & analysis
7
Different methods used to prove the market hypothesis
The Challenge
Presented with an idea from scratch, we had to develop a strategy of bringing it to the post-MVP stage, having relatively small resources.
An urgent need for comprehensive research, product design, calculation of future projections and profitability estimates, as well as an appealing, unique and a powerful Brand Identity.
The Solution
Comprehensive market research - full break-down of the competition, the features they offer and the addressable market. The result - over a dozen large-size documents which provide intelligence-level insights and prepare the client for any course of action. Brand and Identity development - we’ve created a sharp, professional and unique brand. Memorable, one-of-a-kind appearance in both dimensions: on the web and offline.Product design. With the end-user in mind, we've combined every option available on the target market into a single, simple yet sophisticated SaaS product and oversaw the process of its development.
Results
<1 Second
The loading speed of the website
0
Complaints
5/5
Client rating for the quality of work
4.5/5
Overall client feedback score on Clutch
Read More Case Studies
CASE STUDY
Zarely
A distinguished eCommerce shop for Ballet wear, and the first company to take fashion designers and ballet dancers to co-create for both genres and learn each other's aesthetics. We’ve delivered a state-of-the-art technical audit of Zarely’s Digital Infrastructure, which included five comprehensive chapters.
Read a Case Study →
CASE STUDY
Ali Exchange
A cryptocurrency trading platform for users in over 130 countries around the world. The founders of AliExchange needed a new, stylish website appearance meeting the latest design trends with a clear interface and convenient structure, as well as quality code structure for convenient scalability and subsequent renovation of the website - basically, a Front-End renovated from scratch.
Read a Case Study →