Crypto SEO for Web3 and Blockchain Businesses

We are a web3 marketing agency with over 8 years of experience in the cryptocurrency SEO and blockchain marketing. Employing a strictly white-hat approach, we ensure robust, healthy and long-term traffic growth for your website.
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Unlock the Power of Cryptocurrency SEO: Our 2026 Success Metrics:

Let’s Colaborate
6
Years of Expertise
25+
Satisfied Clients
15m+
Organic Traffic Generated Annually
2.3m+
Visitors Converted
“We're not just doing marketing for crypto startups. We're pioneering a new era of digital marketing tailored specifically for web3 businesses, where innovation, collaboration, and decentralization are at the core of everything we do.”
Hleb Myrko
CEO of RGRAY

Our Top SEO Crypto Cases

01/03
#Crypto Analytics
Platform (B2B & B2C)
7,000 UV/day
in 2026
Top 1–5
for core topics
Search + AI
provider traffic
Crypto Analytics Platform (B2B & B2C)
CoinLaunch started as a new crypto analytics product with no established organic acquisition channel. RGray built the growth system from market research and product architecture to technical SEO, content operations, entity development, and GEO. By 2026, the platform reached up to 7,000 unique visitors per day and ranked in the top 1–5 positions for its main commercial topics. Its organic visibility now comes from both search engines and AI providers, while the broader program has helped generate new B2B clients.
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#Crypto Trading
Platform (B2C)
4,000 UV/day
in 2026
90+/100
niche difficulty
SEO + GEO
growth system
Crypto Trading Platform (B2C)
goodcryptoX operates in the highly competitive crypto trading software market, where established exchanges, wallets, and media brands dominate discovery. We combined technical SEO, product-led landing pages, content clusters, authority building, and GEO improvements that make key information easier for answer engines to retrieve and cite. By 2026, the platform reached around 4,000 unique visitors per day, turning organic and AI search visibility into a durable source of product discovery.
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Partner Growth
Campaigns
2x
partner growth
SEO + Content
= Lead Generation
Engagement ongoing
since 2023
Crypto Media
Bitcoin.com entered the engagement as an established global crypto ecosystem rather than a zero-to-one SEO project. In June 2026, third-party estimates placed the domain at roughly 2.01 million monthly visits, including about 1.5 million from organic search and measurable referrals from Gemini, ChatGPT, Claude, Grok, and Perplexity. RGray's role centers on partner campaigns, content, and lead generation. These campaigns contributed to the enhancement of partner rankings, generation of new users, and delivery of 2x growth.
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The importance of SEO for Crypto Companies

Company

Maximizing Website Visibility with Blockchain SEO

With Google processing 8.5 billion searches per day, optimizing a website for organic search on Google is becoming an increasingly effective and vital way to drive traffic to the website. High-quality crypto SEO will not only provide you with new clients/users but also build audience trust and positively affect the image of your brand.
Company

Driving Targeted Traffic Through SEO for Blockchain

People referring to SERPs for the most information already have a clear need and interest in a product or service that can address their pain points. So, they are more qualified as leads. This implies that traffic from SEO for web3 is highly efficient. Organic website visitors are more likely to convert and purchase the product or service your web3 company offers to them.
Company

Improving Website Conversions with SEO For Web3

SEO for crypto isn't just about ranking on SERPs. It also focuses on increasing conversion rates and enhancing on-page user experience through UX\UI and technical optimizations. It plays a crucial role in boosting your website's SERP ranking, as Google algorithms typically consider conversion rate as a vital ranking factor.
Company

The Earlier You Start The Better

As the number of pages on a website grows without a meticulously designed structure, optimizing it for search engines becomes increasingly complex and costly. Initially, witnessing significant improvements in traffic from SEO within the first two months is challenging, but once you start seeing results, the momentum you've built becomes unstoppable.

Paid Ads vs SEO For Cryptocurrency

Although paid ads bring faster results and are typically displayed above organic search results on SERPs, web3 SEO offers several major advantages over paid ads, including regulatory restrictions and higher long-term ROI. SEO isn’t an expense but rather an investment in a reliable asset generating long-term value for your business. It will passively bring you new, targeted traffic with fewer resources required than paid ads in the long term.
SEO Paid Ads
Faster results
Full control of crypto keywords
No Regulatory Restrictions
Considered as a business asset
Higher Long Term ROI
Higher CTR & Conversion Rate
Passive Traffic
More Qualitative Content

Our Crypto SEO services

Consultancy on SEO Marketing in Web3 Industry
Consultancy on SEO Marketing in Web3 Industry
Working in the crypto marketing industry for over six years, we have tried out numerous SEO web3 marketing techniques and know what works and what doesn't. Book a free consultation and get expert guidance on crypto SEO marketing techniques to improve your SERP ranking and drive consistent traffic to your website.
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Web3 SEO Website Audit
Web3 SEO Website Audit
Tech audit is a fundamental part of the SEO web3 strategy creation, which requires a lot of skills and expertise in coding and understanding Google algorithms. Schedule a 30-minute consultation to explore how we can assist you in pinpointing the key issues holding back your website's traffic growth and reducing your conversion rates.
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Web3 SEO Strategy Creation
Web3 SEO Strategy Creation
Before implementing any improvements and optimizations, it’s crucial to understand your resources, needs, and long-term goals, as well as the exact steps needed to achieve them. Once we begin collaborating and conduct competitor research and audits, you will receive a comprehensive blockchain SEO strategy and a clear game plan for achieving your long-term SEO goals.
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Crypto Website Design Development
Crypto Website Design Development
Design plays a main role in improving a user experience and conversion rates on your website. Partnering with us you will be able to craft a fascinating design for your website and landing pages, tailored specifically for crypto marketing and SEO efforts.
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Content Production & Validation
Content Production & Validation
In cryptocurrency SEO, content lies at the heart of your SEO strategy, allowing you to attract new visitors and backlinks to your website. Take care of the crypto keyword research, content creation and optimization for search engines, so you only need to validate it and provide your feedback.
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On Page SEO For Blockchain Projects
On Page SEO For Blockchain Projects
Besides the already produced content, it is crucial to continually optimize existing content on your website to enhance user experience, increase conversion rates, and rank higher on SERPs. Book a free consultation to discover the most effective techniques for optimizing your content and real case studies where fresh optimization helped our clients rank higher.
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Off Page SEO: Blockchain Link Building Services
Off Page SEO: Blockchain Link Building Services
Finally, once the content is posted and optimized, it is time for link building to grow your domain authority and elevate your site on higher SERPs. We take care of the entire process, from outreach to blog posting, ensuring your site receives the best cryptocurrency SEO backlinks.
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Why do you need the RGray crypto SEO agency?

Get an already experienced and coordinated team

Get an already experienced and coordinated team

Hiring in-house SEO specialists might require a lot more effort and time to transform them into a well-coordinated team. On the other hand, RGray web3 SEO agency can provide you with an already established team of specialists with over 6 years of experience in the crypto marketing space, delivering you the best experience possible from our cooperation.
Extend your marketing abilities

Extend your marketing abilities

Effective crypto SEO efforts typically involve a diverse range of specialists, such as designers and copywriters. As a full-cycle cryptocurrency SEO agency, we not only handle 99% of your specific needs in-house, but also seamlessly arrange and validate services we are unable to provide ourselves, leveraging our connections and experience in the market
Focus on what's important the most

Focus on what's important the most

Managing an in-house crypto SEO department can be expensive and time-consuming. Hiring the RGray blockchain SEO agency allows you to pay less attention to managing an SEO team and focus more on other processes in your business.

Here's What our clients say about us

02/06
“RGray's project management is perfect in terms of timing and professionalism.”
Eli Bordun
BD & Partnerships Director, Bitcoin.com
“The most impressive aspect was their ability to combine traditional marketing services with AI-driven workflows.”
Arkadii Kaminskyi
Head of Operations, Sats Terminal
“The most impressive thing is that RGray thinks like product owners, not like a service agency.”
Jason Shaw
CBDO & Co-Founder, CoinLaunch
“They work hard not only in terms of SEO but also in terms of meaning, messaging, and brand recognition”
Noa Gurovich
CMO, bitoftrade
“They were willing to dig deep into our product in order to really tailor their marketing work to our specific needs”
Maksim Hramadtsou
Co-Fouder GoodCrypto
"We’re impressed with their experience in the crypto space."
Anonym
Owner, IT Services Company
Trusted by 80+ tech companies
  • Bitcoin.com
  • CoinLaunch
  • GoodCryptoX
  • IntellectSoft
  • SatsTerminal
  • Devurai
  • TruePlay
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